Track Stripe Subscriptions in Google Sheets

Master subscription analytics and reporting with Data Exporter

Why Track Subscriptions?

Effective subscription tracking is crucial for SaaS businesses. With Data Exporter, you can monitor subscription health, identify trends, and make data-driven decisions to reduce churn and increase revenue.

Setting Up Subscription Tracking

  1. Export Subscription Data

    Use Data Exporter to send Stripe subscription data to Google Sheets.

  2. Configure Tracking Fields

    Set up essential subscription metrics and status tracking.

  3. Create Monitoring Views

    Build views for active, canceled, and upcoming renewals.

  4. Set Up Alerts

    Configure notifications for subscription changes and renewals.

  5. Enable Auto-Updates

    Automate data refresh for real-time subscription monitoring.

Key Subscription Metrics

  • Monthly Recurring Revenue (MRR)
  • Churn Rate and Retention
  • Subscription Lifetime Value
  • Upgrade/Downgrade Rates
  • Trial Conversion Rate

Advanced Tracking Features

  • Cohort analysis for subscriptions
  • Renewal prediction modeling
  • Customer segment tracking
  • Plan comparison analytics

Subscription Health Monitoring

  • Track failed payment recovery
  • Monitor subscription usage patterns
  • Analyze upgrade opportunities
  • Identify at-risk subscriptions